Now, we are always going on about how online bingo is getting pretty competitive and one of the areas in which this is all too true is in online searching. With the recent news that there nearly 10 million searches a month for bingo related terms, its perhaps no wonder that online bingo sites are competing for the title of “biggest bingo gob”. And for the moment, it seems those naughty but nice guys at Cheeky Bingo have managed to scoop the crown, with Cheeky Bingo topping the pile when as “most visible bingo brand” according to Greenlight.
The report, which covers the period of June 2010, has seen Cheeky Bingo move from 20th to 1st, increasing their presence on Google by a whopping 784%. Also making waves is 888Ladies, which has jumped by 236%. Wink Bingo and Dream Bingo both seem to be slipping down the chart, and Littlewoods Bingo has taken a big hit, dropping from 3rd most visible to residing outside the top 20 in the space of just a year.
As is customary here whenever we get facts and figures, we put our thinking caps on, and reasoned the following – emerging bingo brands seem to spend a lot of time hitting search hard, and this is because they are looking to stay in the forefront of potential players minds. So its easy to suggest that guys like Cheeky Bingo and 888Ladies Bingo are keen to turn up the heat a little, and make the move from being a well known name to one of the bingo elite. Just as Wink Bingo managed to do last year, breaking out of the middle ground of online bingo is a big priority – once you start getting enough roomies, you can hope they will already be in love with your site and come back for more naturally.
But for those looking for their perfect online bingo match, just going by who shouts the loudest on Google is not always your best bet. With such a huge choice of online bingo sites, sometimes doing a lil bit of research can go a long way for finding the site with the right mix of offers for you. Although to be fair, Cheeky Bingo certainly have plenty to shout about – with tons of free bingo games and some big money prizes, we reckon the big gob title is more than justified!
